Elevate Your Marketing: Discover the Tremendous Potential of Elevator Media

Elevate Your Marketing: Discover the Tremendous Potential of Elevator Media

Elevate Your Marketing: Discover the Tremendous Potential of Elevator Media

At this year's (2025) Taiwan International Hotel and Restaurant Equipment Supplies Exhibition, several robotics solution providers showcased cross-floor applications integrating LiftMind Elevator Intelligence Solutions, demonstrating innovative smart hotel service processes. During the exhibition, AoXiang Smart, as a technology partner, assisted various robotics manufacturers in showcasing the integration of robots and elevator systems, achieving seamless full-building service coverage.

At this year's (2025) Taiwan International Hotel and Restaurant Equipment Supplies Exhibition, several robotics solution providers showcased cross-floor applications integrating LiftMind Elevator Intelligence Solutions, demonstrating innovative smart hotel service processes. During the exhibition, AoXiang Smart, as a technology partner, assisted various robotics manufacturers in showcasing the integration of robots and elevator systems, achieving seamless full-building service coverage.

As the hospitality industry accelerates towards intelligence and automation, the introduction of robotic services is no longer just an innovative topic; it is a pragmatic choice responding to multiple pressures within the industry. With a long-standing shortage of human resources, increasing pressure towards net-zero carbon emissions targets, intense competition over service experiences, and evolving consumer preferences, hotel operators are actively seeking innovative solutions to enhance operational efficiency and service flexibility.

Firstly, the hotel industry in Taiwan and globally has long faced challenges with finding front-line service personnel and high staff turnover rates. Coupled with long work hours and irregular shifts, maintaining stable operational costs remains challenging. In this context, introducing robots to perform tasks such as delivery, welcoming guests, and room service support can alleviate labor pressures while providing 24-hour uninterrupted service capabilities, thereby strengthening overall operational stability.

Secondly, in response to global ESG trends and net-zero carbon policy demands, hotel operators are gradually incorporating low-carbon operations into their core objectives. By integrating robots with smart scheduling and optimized movement paths, not only can energy waste from elevators and facilities be reduced, but it also aids in the digital management and tracking of carbon footprints, serving as a practical means of achieving intelligent energy savings.

Moreover, modern travelers' expectations for service experiences continue to rise, especially among younger demographics and international guests, who increasingly demand 'contactless services,' 'instant responses,' and 'technologically enriched experiences.' The introduction of robots can enhance the immediacy and consistency of services while contributing to a younger and more differentiated brand image.

As the hospitality industry accelerates towards intelligence and automation, the introduction of robotic services is no longer just an innovative topic; it is a pragmatic choice responding to multiple pressures within the industry. With a long-standing shortage of human resources, increasing pressure towards net-zero carbon emissions targets, intense competition over service experiences, and evolving consumer preferences, hotel operators are actively seeking innovative solutions to enhance operational efficiency and service flexibility.

Firstly, the hotel industry in Taiwan and globally has long faced challenges with finding front-line service personnel and high staff turnover rates. Coupled with long work hours and irregular shifts, maintaining stable operational costs remains challenging. In this context, introducing robots to perform tasks such as delivery, welcoming guests, and room service support can alleviate labor pressures while providing 24-hour uninterrupted service capabilities, thereby strengthening overall operational stability.

Secondly, in response to global ESG trends and net-zero carbon policy demands, hotel operators are gradually incorporating low-carbon operations into their core objectives. By integrating robots with smart scheduling and optimized movement paths, not only can energy waste from elevators and facilities be reduced, but it also aids in the digital management and tracking of carbon footprints, serving as a practical means of achieving intelligent energy savings.

Moreover, modern travelers' expectations for service experiences continue to rise, especially among younger demographics and international guests, who increasingly demand 'contactless services,' 'instant responses,' and 'technologically enriched experiences.' The introduction of robots can enhance the immediacy and consistency of services while contributing to a younger and more differentiated brand image.

Targeted Advantages: Delivering Unique Experiences to Varied Spaces and Audiences

The unique confines of an elevator allow advertisements to utilize both visual and auditory elements to convey messages. Not only can captivating visuals be presented, but sound can also dispel the awkward silence. Compared to other media forms, elevator ads offer a less distracted viewing space. Furthermore, elevator advertisements can be tailored to different settings and uses, such as displaying healthcare-related ads in hospitals or business service ads in commercial buildings, increasing the potential ad value of elevators. The screens inside elevators represent a fresh opportunity for advertisers to reach users' minds. However, advertisers must focus on how to present ad content due to the limited time users spend in elevators. Thus, it’s essential to craft ad content that is succinct, engaging, and intriguing to enhance user acceptance.

Advantages of Elevator Advertisements

  1. High Reach: Ads within elevators rapidly reach a vast target audience, including residents living in high-rises, commuting professionals, and shopping consumers.

  2. Audio-Visual Synergy: Utilizing both sight and sound to convey messages. This not only showcases engaging visuals but also attracts audience attention through sound, enhancing the memorability of the advertisement.

  3. Enhanced Brand Image: The playback environment of elevator ads typically occurs in enclosed spaces, allowing ads to focus more intently on conveying brand image and messages. With prolonged exposure, audiences develop a deeper impression of the brands and products advertised.

  4. Targeted Advantage: The configuration of elevator ads can be tailored to specific locations and uses, such as hospitals and the hospitality industry, each targeting different audience segments, or in commercial buildings, displaying ads for related services to more precisely attract targeted audiences.

  5. Non-Intrusive Viewing Environment: Compared to other media forms, elevator ads provide a relatively non-intrusive viewing space. Passengers waiting for elevators usually lack other activities or entertainment, making them more likely to focus on the ads.

  6. Data Collection and Effectiveness Evaluation: Elevator advertising platforms can utilize data collection to assess ad effectiveness, understanding metrics like viewership and reach rates, thereby optimizing ad content and placement strategies to improve impact.

Targeted Advantages: Delivering Unique Experiences to Varied Spaces and Audiences

The unique confines of an elevator allow advertisements to utilize both visual and auditory elements to convey messages. Not only can captivating visuals be presented, but sound can also dispel the awkward silence. Compared to other media forms, elevator ads offer a less distracted viewing space. Furthermore, elevator advertisements can be tailored to different settings and uses, such as displaying healthcare-related ads in hospitals or business service ads in commercial buildings, increasing the potential ad value of elevators. The screens inside elevators represent a fresh opportunity for advertisers to reach users' minds. However, advertisers must focus on how to present ad content due to the limited time users spend in elevators. Thus, it’s essential to craft ad content that is succinct, engaging, and intriguing to enhance user acceptance.

Advantages of Elevator Advertisements

  1. High Reach: Ads within elevators rapidly reach a vast target audience, including residents living in high-rises, commuting professionals, and shopping consumers.

  2. Audio-Visual Synergy: Utilizing both sight and sound to convey messages. This not only showcases engaging visuals but also attracts audience attention through sound, enhancing the memorability of the advertisement.

  3. Enhanced Brand Image: The playback environment of elevator ads typically occurs in enclosed spaces, allowing ads to focus more intently on conveying brand image and messages. With prolonged exposure, audiences develop a deeper impression of the brands and products advertised.

  4. Targeted Advantage: The configuration of elevator ads can be tailored to specific locations and uses, such as hospitals and the hospitality industry, each targeting different audience segments, or in commercial buildings, displaying ads for related services to more precisely attract targeted audiences.

  5. Non-Intrusive Viewing Environment: Compared to other media forms, elevator ads provide a relatively non-intrusive viewing space. Passengers waiting for elevators usually lack other activities or entertainment, making them more likely to focus on the ads.

  6. Data Collection and Effectiveness Evaluation: Elevator advertising platforms can utilize data collection to assess ad effectiveness, understanding metrics like viewership and reach rates, thereby optimizing ad content and placement strategies to improve impact.

Harnessing Data to Optimize Elevator Advertising

With advances in AI and data analytics, elevator advertising is becoming smarter and more personalized. The LiFTMiND Elevator Intelligence System tracks key metrics—such as foot traffic, time, and floor—to evaluate ad effectiveness. Feedback-driven data enables refined strategies and improved outcomes. Future systems may even deliver ads tailored to individual user interests for highly targeted placements.

LiFTMiND has been deployed in hospitals, hotels, and office buildings, turning elevators from monthly expenses into revenue-generating advertising platforms. Through the cloud management system, anyone can sell ad space, creating value by engaging passengers with personalized media content.

Privacy and Ethics
As elevator advertising grows, protecting user privacy and avoiding ad overload is crucial. Advertisers must follow legal and ethical standards to safeguard personal data and ensure a positive user experience.

Harnessing Data to Optimize Elevator Advertising

With advances in AI and data analytics, elevator advertising is becoming smarter and more personalized. The LiFTMiND Elevator Intelligence System tracks key metrics—such as foot traffic, time, and floor—to evaluate ad effectiveness. Feedback-driven data enables refined strategies and improved outcomes. Future systems may even deliver ads tailored to individual user interests for highly targeted placements.

LiFTMiND has been deployed in hospitals, hotels, and office buildings, turning elevators from monthly expenses into revenue-generating advertising platforms. Through the cloud management system, anyone can sell ad space, creating value by engaging passengers with personalized media content.

Privacy and Ethics
As elevator advertising grows, protecting user privacy and avoiding ad overload is crucial. Advertisers must follow legal and ethical standards to safeguard personal data and ensure a positive user experience.

Overall, elevator advertising, as a new trend in vertical advertising, holds limitless potential. With the continuous advancement and innovation of technology, there is still much room for development in elevator ad applications. Elevator owners and advertisers should closely monitor developments in this field to uncover more innovative opportunities. Elevator advertising truly offers great feasibility. Not only can it effectively reach target audiences, but it can also create captivating ad effects by combining various media elements, thus delivering greater exposure and brand value.

Overall, elevator advertising, as a new trend in vertical advertising, holds limitless potential. With the continuous advancement and innovation of technology, there is still much room for development in elevator ad applications. Elevator owners and advertisers should closely monitor developments in this field to uncover more innovative opportunities. Elevator advertising truly offers great feasibility. Not only can it effectively reach target audiences, but it can also create captivating ad effects by combining various media elements, thus delivering greater exposure and brand value.

+886-2-7751-5356

service@owlsome.tech

12F, No. 37, Section 3, Minquan East Road, Zhongshan District, Taipei City 104478, Taiwan (R.O.C)

LINE:@owlsome.tech

© Owlsome Tech All Rights Reserved.

+886-2-7751-5356

service@owlsome.tech

12F, No. 37, Section 3, Minquan East Road, Zhongshan District, Taipei City 104478, Taiwan (R.O.C)

LINE:@owlsome.tech

© Owlsome Tech All Rights Reserved.

+886-2-7751-5356

service@owlsome.tech

12F, No. 37, Section 3, Minquan East Road, Zhongshan District, Taipei City 104478, Taiwan (R.O.C)

LINE:@owlsome.tech

© Owlsome Tech All Rights Reserved.